Overview
The XRWD project was centered around creating a compelling digital experience that merged responsive design with immersive 3D web environments. The goal was to craft a microsite and accompanying presentation that highlighted the cutting-edge nature of XRWD and its potential to revolutionize digital spaces. This project was showcased at the AIGA Design Conference 2023 in New York, targeting an audience of industry leaders and designers.
Presentation Design
For the AIGA Design Conference presentation, I put together a clean, visually dynamic deck. With custom illustrations, storytelling techniques, and clear data visuals, I made sure the audience could easily understand the innovation and value of XRWD. The interactivity and animations added a fun, engaging touch that kept everyone interested and made the presentation stand out.
For the AIGA Design Conference presentation, I put together a clean, visually dynamic deck. With custom illustrations, storytelling techniques, and clear data visuals, I made sure the audience could easily understand the innovation and value of XRWD. The interactivity and animations added a fun, engaging touch that kept everyone interested and made the presentation stand out.
XRWD Microsite
I developed wireframes for the microsite, focusing on user flow and key touchpoints that would illustrate XRWD’s capabilities. Prototypes were created to visualize interactions, ensuring a cohesive and responsive experience on both desktop and mobile.
For both the microsite and presentation, I created custom illustrations that brought XRWD’s concepts to life. These illustrations helped visually communicate the innovative features of XRWD, making the site and presentation more engaging and easier to understand, enhancing the overall experience for both web users and the conference audience.
Pin & Postcard for AIGA Conference Attendees
Along with the microsite and presentation, I created a fun pin featuring the XRWD logo designed to look like a postage stamp. It was attached to a custom postcard that I also designed, These were included in the swag bags at the conference, giving attendees a cool keepsake to take home. The postcard matched XRWD’s overall look and the pin added a unique, collectible touch. It was a great way to tie everything together and leave a lasting impression with the design community.
